This threatened species is located in a proposed reserve site (1), which, if awarded official reserve status in the future, would confer some degree of protection to the species. The Philippines’ Department of Environment and Natural Resources (DENR) has also established a genebank of economically useful, endemic and endangered forest tree species, including white seraya (8). This project has involved collecting and propagating the species to be maintained in an arboretum, and gathering data on growth and survival of the species planted (8). A large scale project has also been initiated in Sabah, Malaysia, to rehabilitate 25,000 hectares of logged forests using indigenous tree species such as dipterocarps, in order to counteract atmospheric carbon dioxide (9). Parashorea malaanonan has been one of the main dipterocarp species planted to date (9). Indeed, although such conservation efforts are not directed specifically at white seraya, the tree is likely to benefit indirectly from a variety of such efforts to conserve lowland forests generally. Whether for environmental concerns or to protect the host of endangered species that inhabit lowland forests across Borneo and the Philippines, conservation of such forests will undoubtedly help preserve this enormous tree, which needs to be recognised for its crucial ecological importance as much as for its economic value.